Most UK homes have hard water
Your water matters more than you think
High mineral levels across the UK can leave hair dry, skin sensitive, and your routine less effective.
What to expect in 90 days
Softer, smoother hair from the first washes.
Hair feels easier to manage, with more natural shine and strength.
Skin feels calmer, more balanced, and less dry after every shower.
Over time, your routine finally starts to work the way it should.
After 90 days, users report:
- 94% less skin dryness
- 91% healthier, shinier hair
- 89% reduced scalp irritation
Designed for your hair & skin
PURIA™ is designed to gently reduce the harsh elements in your water using a blend of Vitamin C, activated carbon, and Collagen.
The result is water that feels softer on your hair and calmer on your skin - every time you shower.
How to install
Installs in under 60 seconds. No tools needed.
- Unscrew your old showerhead
- Twist PURIA™ onto the hose or arm
- Turn on the water - you’re done
Universal fit for handheld and fixed showers.
Zero tools. Zero plumber. Zero effort.
Just cleaner water and instantly better showers.
Delivery & returns
We believe care should feel effortless - from the first shower to every day after.
Orders are delivered within 1-4 business days, with tracking included.
Try PURIA™ for 30 days. If it’s not right for you, returns are simple and free - directly through your tracking link.
Need help? We’re always here at return@shopanewshower.com
See the PURIA™ Shower Head in action
Excellent
What’s really in your water?
In just 90 days, this is what builds up in your shower water.
Your hair isn’t the problem
Hard water strips moisture, dulls shine, and weakens your hair & skin over time.
It builds up with every shower
Chlorine, limescale, and impurities collect on your hair and scalp - day after day.
Your hair isn’t the problem
Hard water strips moisture, dulls shine, and weakens your hair & skin over time.
It builds up with every shower
Chlorine, limescale, and impurities collect on your hair and scalp - day after day.
Your hair finally feels soft again
Filtered water helps restore shine, strength, and natural softness.
Cleaner water, every day
PURIA™ gently filters what damages your hair and skin - so your routine finally works.
Your hair finally feels soft again
Filtered water helps restore shine, strength, and natural softness.
Cleaner water, every day
PURIA™ gently filters what damages your hair and skin - so your routine finally works.
1
What touches your hair & skin every day
It’s not just water.
Hard water carries minerals, metals, and residues that build up over time.
You can’t see it, but your hair and skin feel it every day.
2
It doesn’t just damage. It builds up.
Every shower leaves something behind on your hair and skin.
Over time, this buildup dulls your hair, dries your skin, and makes your routine less effective.
That dry, heavy feeling?
It’s not normal.
3
You’re doing everything right…
You invest in skincare.
You invest in your hair.
But every day, you rinse it all with unfiltered water
Your shower touches your hair and skin more than anything else.
Shouldn’t it support your routine - not work against it?
4
Finally, water that works with you
PURIA™ gently filters what damages your hair and skin - before it reaches you.
Cleaner water.
Softer hair.
Calmer, healthier skin.
A small change.
A daily difference.
HARD WATER
MINERAL BUILDUP
THE PROBLEM
THE SOLUTION
Upgrade your shower routine
Designed for healthier hair & skin
Filtered water
PURIA™ uses a multi-laye... read more
PURIA™ uses a multi-layer filtration system to reduce chlorine, limescale, PFAS, and other common water impurities. By filtering water at the source, it helps protect the skin’s natural moisture barrier and reduces dryness, irritation, and dullness with every rinse.
read lessCLEAN WATER
DAILY CARE
Vitamin C & Collagen
Infused with Vitamin C a... read more
Infused with Vitamin C and Collagen, PURIA™ helps counteract the drying effects of treated water. These ingredients support calmer-feeling skin and smoother, healthier-looking hair - turning your daily shower into supportive care, not stress.
read lessSKIN HEALTH
HAIR CARE
Installs in minutes
No tools. No plumber. PU... read more
No tools. No plumber. PURIA™ fits standard shower hoses and installs in under two minutes. Simply twist it on and start showering with filtered water immediately.
read lessEASY SETUP
UNIVERSAL FIT
Strong water pressure
Precision-engineered noz... read more
Precision-engineered nozzles maintain strong water pressure while using less water. PURIA™ helps reduce waste without compromising your shower experience - better for your routine and the environment.
read lessWATER EFFICIENCY
ECO IMPACT
Filtered water
PURIA™ uses a multi-laye... read more
PURIA™ uses a multi-layer filtration system to reduce chlorine, limescale, PFAS, and other common water impurities. By filtering water at the source, it helps protect the skin’s natural moisture barrier and reduces dryness, irritation, and dullness with every rinse.
read lessCLEAN WATER
DAILY CARE
Vitamin C & Collagen
Infused with Vitamin C a... read more
Infused with Vitamin C and Collagen, PURIA™ helps counteract the drying effects of treated water. These ingredients support calmer-feeling skin and smoother, healthier-looking hair - turning your daily shower into supportive care, not stress.
read lessSKIN HEALTH
HAIR CARE
Installs in minutes
No tools. No plumber. PU... read more
No tools. No plumber. PURIA™ fits standard shower hoses and installs in under two minutes. Simply twist it on and start showering with filtered water immediately.
read lessEASY SETUP
UNIVERSAL FIT
Strong water pressure
Precision-engineered noz... read more
Precision-engineered nozzles maintain strong water pressure while using less water. PURIA™ helps reduce waste without compromising your shower experience - better for your routine and the environment.
read lessWATER EFFICIENCY
ECO IMPACT
Got questions? We’ve got answers
How do I install it?
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PURIA™ installs in under 2 minutes - no plumber needed. Just unscrew your old showerhead and twist on PURIA™. It fits standard European hoses.
Will it fit my shower?
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Yes! PURIA™ is designed to fit 99,9% of standard shower hoses across Europe. If it doesn’t fit, we’ll help you get the right adapter - or offer a full refund.
How often do I need to change the filter?
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We recommend changing the filter every 90 days for best results. If you subscribe, we’ll deliver a fresh one automatically - right on time.
What does the filter remove?
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The multi-stage filter helps reduce limescale, chlorine, heavy metals, pesticides, and PFAS - leaving you with softer water and a cleaner shower experience.
Can I use it with colored or damaged hair?
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Yes! PURIA™ is perfect for colored, damaged, or sensitive hair. It helps maintain natural oils and keeps hair looking healthy and vibrant.
What’s the return policy?
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Try it risk-free. If you’re not 100% satisfied within 30 days, send it back for a full refund - no questions asked.
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